Upcycle2: “The practice of taking something that is
disposable and transforming it into something of
greater use and value.” —W.McDonough, M. Braungart.
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The new buzzword is upcycle. Context Engineering LLC
approaches the concepts introduced by our clients in this
way. We take what is already good, like your ideas for a
winning proposal, an interesting book or a way to increase
community involvement; then, we help you pursue it passionately
for results not typical. So many good things go to waste when a
negative is encountered.To our team, rejection is simply an
invitation to see it another, better way.
We selected the butterfly as our icon because butterflies
can see forward and backward at once. Like the butterfly,
we help you morph your idea into a beautifully engineered
masterpiece, where strengths are magnified and flaws
are overcome in adaptation. The butterfly uses its
ultraviolet light-sensing eyes to see details and shades
of gray not visible to the rest of the animal kingdom.
Our team lights the path, and your vision becomes
both tangible and actionable.
While the context pricing packages are customized to specific
client needs, the processes that we follow are streamlined for
efficient delivery, excellent value and low cost to clients,
partners and team members. We start by finding and selecting
stories or community involvement projects that challenge the
negative. Next, we work to understand what 's keeping this
project from taking flight.Then we develop, implement and
promote a mutually beneficial context where these issues
are less of a concern.
[2] Upcycle. Reference.com. Wikipedia, the free encyclopedia.
http://www.reference.com/browse/wiki/Upcycle (accessed: January 14, 2008).
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